Environics Analytics And Sitezeus Partner To Augment Leading Location Intelligence Platform

Toronto, October 19, 2017 — Environics Analytics, one of North America’s leading data and analytics companies, announced a partnership agreement today to provide SiteZeus®, a pioneer in location intelligence technology, with a wide range of data. The deal brings together best-in-class data with an innovative, artificial intelligence-based platform to provide advanced market planning capabilities for restaurants, retailers and convenience stores, as well as other industries operating in the commercial real estate sector.

Through the partnership, Environics Analytics will provide SiteZeus with authoritative demographic data for its base subscriptions, allowing brands, brokers and developers to evaluate their markets and trade areas with the most up-to-date information available. Users will be able to visualize their ideal customers across the United States, as well as understand which blend of demographics drives higher revenues. This addition to The Olympus Data Exchange, SiteZeus’ proprietary data stack, will also offer add-on packages, including data developed by Environics Analytics and its industry-leading partners Claritas and Infogroup, that cover consumer spending, businesses, retail potential and PRIZM Premier segmentation.

SiteZeus, which pioneered the use of artificial intelligence and machine learning in its cloud-based mapping solution, offers users services such as site selection, sales forecasting, competitive analysis, network optimization and predictive modeling. Environics Analytics has extensive experience providing thousands of organizations with high-quality data and analytics services—from customer profiling and segmentation to network optimization, market potential analysis and analytics-based consulting.

“Today’s businesses recognize the importance of quality data to inform their decisions and achieve the results they want,” says Jan Kestle, president and CEO of Environics Analytics. “We’ve built a reputation for rigorous methodology and quality in developing our databases. So we’re pleased to make our consumer and business data more available to the restaurant, retail and real estate industries through SiteZeus’ innovative platform. Users will benefit from the new data to make even better location-based decisions.”

"We are excited to announce Environics Analytics as one of our core data partners,” says Keenan Baldwin, Co-Founder and Co-CEO of SiteZeus. “Data is the foundation of any location intelligence tool. This partnership allows SiteZeus to continue to focus on delivering a best-in-class location intelligence platform in conjunction with world-class data partners. Ultimately, this provides both SiteZeus and Environics Analytics’ customers expanded data, tools and resources to leverage across multiple verticals.”

The agreement with SiteZeus is the latest in a series of initiatives at Environics Analytics to expand its offerings of data, analytical, marketing and consulting services in the U.S.  It joins a list of distinguished data providers that are partnering with SiteZeus, including Google, INRIX, UberMedia, Restaurant Trends, CAP Locations and Black Box Intelligence.

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To showcase the value of this partnership, SiteZeus and Environics Analytics will host an hour-long webinar on November 16, 2017, at 2:00 PM EST. Register at

sitezeus.com/environics-analytics-demographic-showcase/ for the event.

Contacts:

Jorge Hermez
Director of Marketing
SiteZeus

813.732.2324

jhermez@sitezeus.com

Julia Vasilev
Senior Marketing Manager
Environics Analytics

888.339.3304 ext. 2733
julia.vasilev@environicsanalytics.com