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Services

Personification

While profiling helps identify which segments you may want to target, we make it easier to work with this data by bringing these target groups to life. Once your target groups or customers within a trade area have been identified, we develop a comprehensive image of your groups or customers, provide insight on their lifestyles, media and channel preferences and purchase behaviors, as well as their values and attitudes, which are all available at the six-digit postal code level.

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We Know Data

From data supplier to full-service data and analytics consultancy, we help you connect with your target market by employing innovative approaches, robust methodologies and a collaborative culture. Our expertise sets us apart from the competition.

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We're Ready to Help

Our 200+ professionals are long-standing industry leaders and include experienced geodemographers, data scientists, modeling experts, statisticians and marketing experts. We’re ready to help you map your analytics journey from start to finish. Think of us as your competitive advantage.

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Keep up to date on the latest trends that will affect your organization and discover the latest advancements in our services and product offerings. Register for upcoming webinars or access our past presentations.

 

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