Meet the Environics Analytics Geeks 2018

About

Meet our Geeks

Our tenured leadership team is comprised of executives drawn from a cross section of the communities we serve. We are published authors, speakers and internationally recognized leaders in geodemographics and marketing research, advanced analytics, statistics and modeling.

With expertise in analytics consulting, strategic planning and database marketing and a deep commitment to privacy, security, and data governance requirements, we continue to pioneer the development of best practices and methodologies that can be applied to today’s new age of data-driven marketing.

Supported by a broader team of statisticians, geodemographers, data scientists, consultants and modeling experts, we have one purpose - to help you achieve results through evidence-based decisions.

Senior Leadership

Andrea Longman headshot

Andrea Longman

Senior Vice President and Practice Leader

As Senior Vice President and Practice Leader of the Media and Agency team at Environics Analytics, Andrea Longman helps clients solve their business challenges by employing best practices in data, analytics and her business experience as a marketer and geographer. She works with advertisers, agencies and media companies to aid in their activation of Canada’s leading 3rd party market level data. Along with sitting on the CMA Insights Council, Andrea has broad experience in financial, CPG and data services industries, including leadership positions at Aviva Canada, Nielsen, Royal & Sun Alliance and Compusearch. She holds an Honours Bachelor of Arts degree in applied geography from Ryerson (now Toronto Metropolitan University) and a Bachelor of Arts degree in English from Carleton University. She also has a professional certificate in customer relationship management, Certified Analytics and Insights Professional (CAIP) designation and Chartered Marketer designation from the CMA.

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