Site, location and capital investment decisions are costly and you can't afford to make mistakes. We use industry-leading data, analytics methods and tools, as well as our deep expertise to help you make the right location-based decisions. From understanding the customer composition and sales potential of a particular trade area to determining the viability of expanding your branch, store or restaurant network, we can assist you in efficiently allocating resources and effectively managing your network to increase profitability.
Market Studies and Area Reporting help determine an optimal trade area size, market potential, impact of competition and cannibalization by comparing one location’s trade area to another.
From data supplier to full-service data and analytics consultancy, we help you connect with your target market by employing innovative approaches, robust methodologies and a collaborative culture. Our expertise sets us apart from the competition.
Our team includes some of the most experienced geodemographers, data scientists, modelling experts, statisticians and marketing experts in North America. We’re ready to help you map your analytics journey from start to finish. Think of us as your competitive advantage.
Keep up to date on the latest trends that will affect your organization and discover the latest advancements in our services and product offerings. Register for upcoming webinars or access our past presentations.