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How We Help

Data Mining & Predictive Analytics

We can help you unlock the hidden value in your data so you can boost performance and increase relevance to your customers. Our data scientists will work with your teams to extract information and practical insight from your data to inform your decision-making in key areas such as customer value, revenue generation and cost optimization. We then present the outcomes in a clear, intuitive way using reports or interactive dashboards to help you identify trends and solve business challenges.

Whether you want to understand which high-value prospects to target or what product mix is right for a particular location, making the wrong decision can be costly. Predictive modelling can help you gain confidence in your decisions and help you identify new opportunities. Our teams can help with advanced analytics and models to: 

  • retain and acquire customers
  • upsell and cross-sell products (next best product)
  • reduce customer churn
  • develop pricing strategies

For more comprehensive pattern finding and machine learning applications, we can develop algorithms, such as recommendation engines and fraud detection models, which learn iteratively, to help you uncover insights and patterns in data. 

Want to know about how we help?

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We Know Data

From data supplier to full-service data and analytics consultancy, we help you connect with your target market by employing innovative approaches, robust methodologies and a collaborative culture. Our expertise sets us apart from the competition.

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We're Ready to Help

Our team includes some of the most experienced geodemographers, data scientists, modelling experts, statisticians and marketing experts in North America. We’re ready to help you map your analytics journey from start to finish. Think of us as your competitive advantage.

Join us for an upcoming webinar

Keep up to date on the latest trends that will affect your organization and discover the latest advancements in our services and product offerings. Register for upcoming webinars or access our past presentations.

 

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Expert Insights ›

Our industry experts publish timely analysis of government data releases, opinions on industry trends and insights on how organizations are embracing big data and analytics to help you stay informed.

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News ›

Catch up on the latest news from Environics Analytics.

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Case Studies ›

Discover how we are helping organizations use data analytics for evidence-based decision making to improve marketing, guide their high-level strategic planning and drive operational improvements.