Toronto, December 2, 2021 – Environics Analytics (EA) announced at its annual user conference on November 17, 2021, that data warehousing leader, Snowflake, is the recipient of its Partner of the Year award.
A valued partner, Snowflake has supported EA’s ambitious product development initiatives as the data and analytics firm moves further into the realm of big data. Faced with the unique challenges of creating products that require the storage and processing of billions of rows of data, Snowflake has helped EA store and manage these extensive datasets and reduce the processing time of complex geographic calculations on trillions of observations from weeks to seconds.
“Snowflake has facilitated our journey toward this big data paradigm with their stellar support and advice, which has allowed us to migrate a lot of our processes to the Cloud,” said Dominic Clare, Senior Vice President of Business Strategy at Environics Analytics. “We look forward to continuing to expand their services for our future product development and deploying our data through their marketplace.”
This award celebrates the strong partnership between the two organizations that commenced in 2018 and led to Snowflake helping EA set up the environment needed to develop several key products, including their VisitorView, MobileScapes and ClickScapes databases. Specific recognition for their exemplary contributions goes to Chris Peart, Stephen Toms, John Scrivener and Shireen Irani.
The Partner of the Year award was presented at the Environics Analytics 15th Annual User Conference, a virtual event that attracted more than 800 participants representing many industries and every sector, including not-for-profit and public. With a theme of “Act On Fact.” the day-long event featured 18 client presentations, innovation announcements, an inspiring keynote presentation and demonstrations of data-based business intelligence tools, such as the company’s popular PRIZM® segmentation system, MobileScapes mobile movement data and the ENVISION consumer insights and market intelligence platform.
While Environics Analytics works with dozens of partners, the Partner of the Year award recognizes one leading partner that truly stands out for its pursuit of interesting, innovative work that has been mutually beneficial for both organizations
over the past year.
About Environics Analytics
Environics Analytics (EA) is the premier marketing and analytical services company in Canada, helping thousands of customers across every industry sector turn data and analytics into strategy, insights and results. Established in 2003, we specialize in using best-in-class data, analytics expertise and purpose-built software to address key challenges in areas such as consumer profiling and segmentation, multichannel media planning and execution, trade area analysis, merchandising strategies and site location decision-making. Our ENVISION platform provides quick and easy access to our comprehensive and privacy-compliant databases—including the latest mobile movement data. Environics Analytics is a Bell Canada company.
PRIZM is a registered trademark of Claritas, LLC.