We are a dedicated team of professionals
Our singular purpose is to help you achieve results through evidence-based decisions.
We are one of North America’s leading data, analytics and marketing services companies. We serve a broad range of private, not-for-profit, and public sector institutions. Founded by Jan Kestle, a veteran in the marketing information industry, we help our clients turn data and analytics into insight, strategy and results. Our industry expertise and sector depth are surpassed only by our exceptional client service.
Our Process
We pride ourselves on our exceptional client service and are ready to help you map your data and complete your analytics journey from start to finish. We have a deep commitment to evidence-based decision making for one reason, to help you achieve results.
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Comprehensive data services
Whether you need to clean, structure or improve the quality of your data, you can access over 60 consumer and market databases and all the technical expertise required to ensure your data meets the highest standards.
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Customized analytics solutions
From data mining to predictive analytics and complex spatial interaction modelling, our team of industry experts including demographers, data scientists and statisticians will help transform your data into insights.
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Powerful analytics software
With best practices developed over 50 years, our proprietary analytics platform, ENVISION, features powerful tools and industry-leading mapping for a deeper understanding of your consumers, prospects and trade areas.
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Evidence based decision making
Transform your data into meaningful consumer and market insights that help influence strategies across marketing, communications, media planning, product development and network optimizations.
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Expertise and actionable outcomes
Our consultants have the strategic and sector expertise to help address your key business challenges. From strategic planning workshops to stakeholder alignment, we can help you develop a roadmap of analytical priorities.
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Our commitment to collaboration
We employ a highly transparent process and work with your teams to help you leverage your data and return on your analytics investment. Many of our clients work think of us as a seamless extension of their team.
Why Us
We’ve got the expertise to help. With decades of leadership and experience in the industry, we are the only analytics firm in Canada to offer our broad range of privacy compliant, consumer and business databases, proprietary software and team of industry professionals.
Our Journey
We have a long history of helping thousands of organizations develop the data and analytics resources necessary to unlock insights and deliver results. See how our firm has evolved through innovation, expansion and partnerships.
Industry Insights
Our industry experts publish timely analysis of government data releases, opinions on industry trends and insights on how organizations are embracing big data and analytics to help you stay informed.
Media Room
Read published articles from our industry experts, stay up to date on our news, see our social media wall and download all the media resources you need to use our brand.
Events ›
Browse our event calendar. Find us at industry events and conferences to meet the team and discover our products and services.