Maximize opportunities in your real estate portfolio.
We support all aspects of commercial and residential real estate, including acquisitions, development, leasing and marketing to drive ROI and engage with your best potential tenants, shoppers, or residents. From understanding market size, evaluating locations for investment to reaching your target resident or shopper, we have the experience and expertise to help you navigate today’s real estate market.
Evaluate market potential
Make informed site, location and capital investment decisions with spend, anticipated market growth and local location intelligence. Use trade area analysis to estimate retail demand, compare potential sites for acquisition and identify current retail competitors in the area. Gauge the impact of competition and cannibalization by comparing one location’s trade area to another.
Offer bespoke experiences
Drive spend from your tenants and support resident satisfaction with a tailored shopping or lifestyle experience. Analyze your shoppers or target residents versus the market to identify their retail and lifestyle preferences. Support retail by matching your tenant mix with market demand. Deliver luxury living with amenities and design choices that resonate with prospective residents.
Find your best residents and shoppers
Gain insight into current and anticipated neighbourhood characteristics such as demographics, lifestyles, spending patterns, race and ethnicity, acculturation, language use or rates of crime in a given area. Use this data to build your prospective resident list, generate shopper traffic and support sustainable growth within your market.
Who We Work With
Trusted by Leading Real Estate and Commercial Development Companies
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“ENVISION is a great tool to work with. I adored this experience: the user-friendly interface with a rich functionality behind it. The most recent data (including mobile data) helped us to lower significantly (5 times) our digital marketing budgets while increasing the efficiency of our Facebook campaigns. I recommend Environics Analytics as a great partner and a strong asset for our company’s data-driven decisions.”
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“Collaborating with Environics allows Riocan to better understand our target demographics both in a commercial and residential landscape. The support provided by the team at Environics is invaluable. They go over and above to make sure the data obtained is precise and easy to understand.”
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“Working with the team at Environics Analytics for the past three years has provided Cardel Homes Ottawa with a considerable trove of insightful, actionable data and a much deeper understanding of our most important audiences. Our work together has helped immeasurably with our marketing, media buying, messaging and ultimately, sales.”
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“We wanted a simplified solution that wouldn’t just sit on the shelf. Environics Analytics has helped us market the shopping centres more strategically, and in some cases, redefine trade areas. We’ve seen great results in terms of reaching new audiences, and increased traffic and sales.”
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“After working with Environics Analytics, we found them to be a diligent, creative extension of our decision making network. The professionalism and pace with which they performed proved a valuable asset to our real estate analysis project and we look forward to continuing our relationship with them.”
We Know Data
Enhance your data with our privacy compliant, authoritative databases. Choose from over 60 databases including demographic, lifestyle, behavioural and geographic. Here are a few of our databases developed to support the real estate sector.
Demographics - DemoStats
Perform demographic trend analysis to create a long term location plan. Create demographic segments based on best customers, then optimize your merchandising mix and find new locations based on your ideal target audience.
MobileScapes
Enhance what you know about visitors to your store, branch or restaurant with mobile analytics. Mobile data can be instrumental in site selection by identifying areas of higher potential value based on visitor patterns.
HouseholdSpend
Identify trade area purchase trends, spot cross-promotional opportunities and identify category spending potential with current estimates of annual expenditures spanning 18 categories of goods and services used by Canadian households.
Business
Evaluate the competitive landscape around any existing or proposed site including mapping the location of your competitors. Determine the site’s retail opportunity, estimate a new store’s sales potential and identify business prospects for targeted marketing.
Want to know more about our Products and Services?
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Frequently Asked Questions
Meet our Real Estate Sector Team
Our consultants have the strategic expertise and sector experience to help address your key business challenges. Many of our clients work with us as a seamless extension of their team and think of us as their competitive advantage.
Stephanie Brown
Senior Vice President & Practice Leader
Stephanie brings more than ten years of experience in research, analytics and geodemography to help clients use data to solve their business challenges. She specializes in retail network and asset evaluation, customer segmentation and assessing the untapped potential for growth in real estate and e-commerce. She has an Honours Bachelor of Business Administration degree from the University of Guelph, a research analyst postgraduate certificate from Georgian College and is a Certified Analytics and Insights Professional (CAIP).
Stan Ivankovic
Vice President, Business Development
As a Vice President of Business Development at Environics Analytics, Stan Ivankovic helps real estate and retail clients better understand their markets, trade areas and customers, tailoring projects, data and software engagements to meet the needs of each client. A veteran sales, training and product management executive, he spent 10 years at Xerox Canada, where he developed leadership and consultative skills. He earned a Bachelor of Arts degree at the University of Toronto, specializing in management and economics.
Tanishah Nathoo
Director, Business Development
Tanishah brings more than 10 years of strategic experience in Customer Experience, Marketing, Research, Insights, and Analytics. With a background in the Retail and Utility sectors, Tanishah specializes in helping clients better understand who their customers are, how to drive effective marketing strategies, target factors to improve customer experience and determine future site selection opportunities.
Why Us
We’ve got the expertise to help. With decades of leadership and experience in the industry, we are the only analytics firm in Canada to offer our broad range of privacy compliant, consumer and business databases, proprietary software and team of industry professionals.
Meeting the highest standards of data security
Real Estate Insights and Industry Trends
Our industry experts publish timely analysis of government data releases, opinions on industry trends and insights on how organizations are embracing big data and analytics to help you stay informed.
ICSC RECon Recap
How shopping centres can use data to find the right marketing strategies.
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Industry Insights
Find timely analysis from our industry experts and insights on how organizations are looking to mobile movement data and data analytics to inform recovery planning.
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Optimize Your Tenant Mix for Success
Learn how Cushman & Wakefield took a data-driven approach to attract tenants and cater to the interests of consumers living in the area.