Retiring boomers, multiplying millennials and the condo boom: New data shows Canada’s shift toward denser cities and suburbs
May 21, 2020, 07:09 AM
The Toronto Star
In a post-COVID-19 world, this data could be used by both businesses and government agencies to determine the new normal.
Millennials are having families, boomers are retiring — and both are increasingly choosing apartments and condos over houses. Meanwhile, the suburbs are becoming denser and medium-sized cities like Kitchener or Waterloo are becoming more diverse.
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These are just some of the insights provided by the fourth generation of PRIZM, a data analysis system by Environics Analytics that puts the Canadian population into segments based on income, living arrangements, generation, dining habits and more.