Environics Analytics Names Cadillac Fairview Client of the Year for 2021
Rapid innovation is fundamental to CF's globally competitive business model
Toronto, December 14, 2021 – Environics Analytics (EA) was pleased to announce at its annual user conference that commercial real estate leader, Cadillac Fairview, is the recipient of its Client of the Year award.
For over a decade, Cadillac Fairview (CF) has constantly challenged EA to quickly innovate with new customer insights and research approaches to help CF compete successfully in North America. CF has embraced analytics widely and expanded its relationship with EA across various parts of its growing organization— from marketing to site planning—in search of a consistent and high-quality view of its customers and markets. Cadillac Fairview is swift to adopt new EA datasets and eager to explore unique approaches to data-driven decision-making with a true sense of partnership.
“Cadillac Fairview continues to provide us great feedback, letting us know what is needed to best support its aggressive business objectives,” said Stephanie McIsaac, Senior Vice President and Practice Leader at Environics Analytics. “We are thrilled to work so closely with an exceptional client in the commercial real estate space and delighted that our committee has chosen to recognize Cadillac Fairview’s innovative work.”
In addition to being a strong client, Cadillac Fairview is a regular and helpful contributor on EA’s Customer Advisory Board and has been an insightful presenter at the Environics Analytics User Conference. Specific recognition for their exemplary contributions goes to Kevin Akyeampong and the Research and Insights team at Cadillac Fairview.
In accepting this award, Kevin Akyeampong responded, “Environics Analytics has been indispensable in providing up-to-date and accurate market information and helpful analytical customer insights, with highly qualified and friendly research staff."
The Client of the Year award was presented at the recent Environics Analytics 15th Annual User Conference, a virtual event that attracted more than 800 participants representing many industries, including not-for-profit and public. With a theme of “Act On Fact.” the day-long event featured 18 client presentations, an inspiring keynote presentation and demonstrations of EA’s ever-expanding data-based business intelligence tools, such as the company’s popular PRIZM® segmentation system, MobileScapes mobile movement data and the ENVISION consumer insights and market intelligence platform.
While Environics Analytics works with thousands of great clients, the Client of the Year award recognizes one advanced organization pursuing leading-edge, innovative and data-driven work across their enterprise.
About Environics Analytics
Environics Analytics (EA) is the premier marketing and analytical services company in Canada, helping thousands of customers across every industry sector turn data and analytics into strategy, insights, and results. Established in 2003, we specialize in using best-in-class data, analytics expertise, and purpose-built software to address key challenges in areas such as consumer profiling and segmentation, multichannel media planning and execution, trade area analysis, merchandising strategies and site location decision-making. Our ENVISION platform provides quick and easy access to our comprehensive and privacy-compliant databases—including the latest mobile movement data. Environics Analytics is a Bell Canada company.
PRIZM is a registered trademark of Claritas, LLC.