Evan is a senior executive with 30 years of experience in strategy, marketing, analytics, client management and operations. Evan leads the Financial Services practice area and works with strategic partners to help solve key business challenges with consumer insight and location intelligence. This includes leveraging clients’ first-party data in combination with Environics Analytics’ databases (including big data) to better understand and profile customers, quantify the market potential, locate high-value prospects and execute on the insights in digital and traditional media. Evan has worked in a variety of professional environments, from Fortune 500 companies to start-ups, in Canada, the United States, Europe, and Asia. He is bilingual (English/French), has an MBA in International Management and BA (Hons) in Political Science from Queens University.