About Layne Newhouse, Senior Vice President, AI Implementation

Layne Newhouse leads AI implementation at Environics Analytics, driving both operational efficiency and product innovation through strategic artificial intelligence integration. In this role, Layne spearheads the company's AI transformation, embedding intelligent solutions across operations while developing next-generation capabilities for the company's analytics product suite.

Over the past nine years at Environics Analytics, Layne has developed actionable, insight-focused solutions using petabyte-scale Big Data, creating data products that help companies and governments understand population behaviour patterns across the CPG, retail, tourism and transportation sectors. Now focused exclusively on AI implementation, Layne is positioning the organization at the forefront of artificial intelligence adoption in the data analytics industry.

Holding a Master of Engineering from the University of Toronto and an MBA from the DeGroote School of Business, Layne contributes to executive thought leadership on AI advancement and its practical application, bringing a comprehensive perspective on how Canadian marketers can leverage artificial intelligence and data analytics to drive business outcomes.