Data Hygiene

Data hygiene ensures organizations have complete and accurate customer records to implement an efficient targeted marketing campaign or assist with any of your other data analytics initiatives. We provide a comprehensive suite of data quality and cleansing services, including normalization, data deduplication, householding and merge/purge, as well as address standardization, validation and correction (Canada Post-approved). As part of this service, we can also track movers, cleanse records of the deceased and update records by appending missing information.