-
Oct 27, 2020, 01:41 PM
by
Perry Hassen and Andrea Longman
How CPG brand marketers can align segmentation and target audiences in a much more efficient way.
Full story
-
Sep 30, 2020, 03:08 PM
by
Ramp Communications and Environics Analytics
Successful brands understand their purpose and their health is evaluated and nurtured regularly based on that purpose. Learn how to take stock, evaluate what is needed and determine what cues to look out for.
Full story
-
Sep 23, 2020, 01:55 PM
by
Environics Analytics
Drive results from your direct mail and integrated marketing campaigns with a data-driven approach to writing.
Full story
-
Jul 7, 2020, 06:30 AM
by
Rupen Seoni
We combined the City of Toronto’s detailed COVID-19 case data with EA’s newly released population data to access a more nuanced view of the COVID-19 pandemic as it affects Toronto.
Full story
-
Jun 9, 2020, 03:00 PM
by
Environics Analytics
Anti-Black racism in Canada and the US must be confronted and stopped.
Full story
-
May 21, 2020, 01:46 PM
by
Rupen Seoni
New data analysis illustrates the need to draw on a combination of data sources—both data with timely insights and those with great depth—to support effective decision-making and outreach in a rapidly evolving crisis.
Full story
-
May 8, 2020, 04:00 PM
by
Environics Analytics
As we assess the impact of COVID-19 government, NGOs and businesses alike want to understand who needs support, what kinds of services are required for different populations, and the direction business will take as the economy reopens.
Full story
-
Apr 13, 2020, 05:02 PM
by
Environics Analytics
To better understand where populations are still leaving their homes and who those populations are, we used our extensive data to analyze Canadian compliance with stay-at-home orders.
Full story
-
Mar 4, 2020, 03:20 PM
by
Allen Davidov
Getting started with data and analytics doesn’t have to be complicated especially for small and mid-size businesses in the not-for-profit and charitable sectors.
Full story
-
Mar 4, 2020, 03:20 PM
by
Allen Davidov
How fundraising organizations can take the careful next step of understanding who new supporters are and what their journey with organization should look like.
Full story
-
Feb 28, 2020, 12:25 PM
by
Doug Norris
What marketers should know about changing demographics
Full story
-
Nov 28, 2019, 01:54 PM
by
Evan Wood
Why marketers and agencies must leverage all relevant data sources, including third-party data, to truly understand target customer groups.
Full story
-
Nov 4, 2019, 07:00 AM
by
Larry Filler
Vital insights to better understand US traveller preferences, behaviours and spending capacity with the help of VisitorView
Full story
-
Oct 17, 2019, 08:12 AM
by
Rupen Seoni
Environics Analytics’ Rupen Seoni explores the factors that drive voter choices in our Federal Elections - Third in a Series
Full story
-
Oct 8, 2019, 09:02 AM
by
Rupen Seoni
Environics Analytics’ Rupen Seoni explores the factors that drive voter turnout in our Federal Elections - Second in a Series
Full story
-
Sep 18, 2019, 12:49 PM
by
Rupen Seoni
Environics Analytics’ Rupen Seoni explores the factors that drive voter turnout in our Federal Elections - First in a Series
Full story
-
Sep 18, 2019, 04:30 AM
by
Environics Analytics
Environics Analytics’ WealthScapes explores the financial well-being of Canadian households
Full story
-
Sep 17, 2019, 07:58 AM
by
Allen Davidov
How charities can excel through a significant fundraising period
Full story
-
Sep 15, 2019, 08:16 PM
by
Allen Davidov
The desire for immediate results is putting a lot of pressure on the not-for-profit sector and at the expense of retaining and stewarding an organization's existing donor base. A new and innovative solution breaks this cycle.
Full story
-
Sep 6, 2019, 10:01 AM
by
Vito De Filippis
Using data and analytics to improve the financial wellness of your customers
Full story