ChainLocations
ChainLocations provides curated location data for retail, restaurant and service chains across the U.S. and Canada. This comprehensive database, produced by ChainXY, offers geocoded location data for more than 6,000 chains, from single storefronts to companies with hundreds of locations. In addition to providing geographic coordinates for each location, the database offers the name and North American Industry Classification System (NAICS) code for each chain. Location data are collected directly from retailer websites, which undergo a multi-step, rules-based geocoding and verification process to ensure their accuracy. ChainLocations is updated regularly to provide you with the most up-to-date resource for location data.
How it’s used
- Chain retailers can use the ChainLocations database to monitor the expansion and location strategy of their competitors.
- The geocoded locations can allow advertisers to target chains by company, trade area or industry, based on NAICS or SIC codes.
- B2B companies can improve their logistics operations by finding the optimal location from their distribution hubs relative to stores in their chain network.
Sample questions it can answer
- Where are my competitors located?
- Where should my warehouse be located to supply my quick-service restaurants (QSRs) more efficiently?
- Can I acquire my competitors’ chain geographic coordinates for a digital ad campaign?
- How does the market penetration of my stores compare to the presence of competitive chains operating within the same industry or NAICS code?
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