WealthCare is a proprietary scoring system, comprised of over 100 variables, to measure the financial wellness of your customers by evaluating their lifestage, financial behaviours and attitudes across four key dimensions: Spending, Leverage, Planning and Financial Acumen.
Financial institutions, government and non-profit organizations use WealthCare to provide an overall indicator of financial wellness, by age, to help identify the challenges and opportunities their customers, members or donors are likely to experience. This
approach provides the intelligence needed to engage and support your customers, donors or members in more relevant and meaningful ways.
Find households most vulnerable to financial instability
Understand the effects of the pandemic on the overall financial wellness of your customers
Differentiate your offerings from the competition
Offer relevant advice and programs
Meet the financial needs of your customers and members
Reflect the economic conditions to retain or grow your client base
The overall WealthCare score is comprised of four component grades that measure financial wellness based on over 100 variables spanning across 10 data sources including financial holdings, spending patterns, social values and attitudes related to financial health in Canada.
Determines the likelihood of your customers living within their means
Evaluates whether your customers have a balanced relationship between assets and debt
Assesses whether households are making their financial future a priority
Analyzes to what degree households self-invest, seek advice or hold a diversity of investments
Assess and address the financial vulnerability of your customers, citizens and members during these turbulent times. WealthCare helps you evaluate the economic impact on your customers and markets so you can adapt business needs and optimize resources.
Find release notes, score range glossary and more information about how to use WealthCare on our Community website.
Households with the same incomes and wealth can approach their finances in very different ways. WealthCare helps marketers and analysts understand what factors significantly influence Canadians' financial decisions. Gain a deeper understanding of your customers' spending habits and financial knowledge to inform your service and product offerings.
Use WealthCare to identify:
Learn from our experts about current trends in assets, liabilities and income of Canadians and find out why powerful insights generated from the WealthScapes database are an essential resource for any organization looking to gain a better understanding of the financial and investment behaviours of their market.
Register for upcoming webinars or access our past presentations.
Keep up to date on the latest trends and discover the latest advancements in our data and analytics services and product offerings.
Enhance your understanding of the financial behaviours of Canadians and develop a comprehensive picture of their assets, liabilities and net worth.